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Who is presenting: Candyce Edelen will walk you through an exponentially more effective process for booking calls with viable leads. Who this is for: Salespeople (and anyone who sells), heads of sales, sales enablement, and C-level executives who want to add more sales opportunities to their pipeline. Webinar: From LinkedIn Connection to Meaningful Conversation
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I’m going to discuss this concept in a free webinar later this month. One Messaging item sales people should prepare and practice is the initial meaningful interaction. How about you? Are you a professional sales person or looking for one? Could you pass Snoop’s interview like Lil Dicky? SalesReformSchool: Food for ThoughtĪbove, I described messaging as an element of the sales professionalism definition. To be a professional sales person you really need all three - Process, Messaging, Disciplines. They know their process, but they don't have the disciplines around great listening skills, telling stories, asking the right questions, just shutting up when it's appropriate and all these other disciplines it takes to consistently pull it off, so they're not always as effective - No discipline. We know people who know what to say all the time. We know people who understand the process they should go through and understand the disciplines needed to pull it off, but throw in a new offering, capability, or differentiator, and they don't know what to say - no messaging. What happens when you don't follow a process is you go up and down with no intentionality - no process. We actually know a lot of people who have two of three. So, it's not just the person who shows up and throws up who consistently succeeds. I've come up with a set of 10 disciplines that excellent salespeople use to combine the messaging that either they've come up with or that their organization has come up with to enable them to pull off their sales process. A third piece to it, a third leg, if you will, or a circle that intersects the other two is the disciplines that it takes to pull it all off.They've got an understanding of process and they understand the messaging that actually goes with each step of that process. As part of that messaging know-how they are going to recap what went on in that sales process step. Professional sales people have the messaging down - what they are actually saying and doing within any step of that sales process. They also have an idea on what they're going to say and do within each step of that process.Qualification and closing could even be disqualification and parting as friends. They understand what a sales process for what they sell looks like, from first initiation, whether it was inbound or outbound, all the way through qualification and closing.I like to think of the definition of a professional sales person or professional sales excellence, if you will, as the person who has the intersection of the following three things: You may not admit that to your client or the client may not admit it to you that they really don't understand what it means to be a professional sales person. Then you're wondering, "What does that mean?"
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Let's go find some experienced professional salespeople." I want to go out and hire a professional salesperson." Well, a lot of people say, "Hey, I'm growing," Your clients probably say the same thing, "I need to hire salespeople. Here’s my response (edited some for clarity). (I think this song is genius, thanks kids for introducing it to me.) Sales+streaming figures based on certification alone.I nearly went on a tangent comparing his question to the back and forth between Snoop Dogg and Lil Dicky in the song “Professional Rapper”. įetty Wap also appears performing onstage with Dicky in the video. In fact, he earned $600 because of the product placement he exchanged everything for. As the title suggests, he didn't spend a dime. He asked a Lamborghini dealership to borrow a car, and a boater to borrow his boat owned by Freddie Avila a.k.a. The video shows one lady agreeing, allowing them to use her home in the video. Throughout the video, he goes door-to-door through the mansions of Beverly Hills, asking owners if he can use their homes for a quick fifteen minutes to film it. The video describes Dicky wanting to make the "best rap video ever" without spending any money. The music video premiered on Septemon Lil Dicky's YouTube account.